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WANT YOUR BUSINESS TO GROW WITHOUT INCREASING YOUR MARKETING BUDGET? THEN MAKE SURE YOU PRODUCE SEO FRIENDLY CONTENT. LEARN SEO COPYWRITING AND USE EASY TO ADJUST PROFESSIONAL COPYWRITING TEMPLATES. THIS SEO & COPYWRITING COURSE MAKES LEARNING FUN! ENJOY ANIMATED VIDEOS & INTERACTIVE QUIZZES! BENEFIT FROM OUR EASY TO USE RESOURCES TO MAKE YOUR LIFE EASY!
SEO COPYWRITING MAKES YOUR WEBSITE MORE TRUSTWORTHY AND PROFESSIONAL.
Quality attracts the audience and adds authority to your business. If you are new in the field, providing informative, well-written content is an eye-catcher. An SEO Copywriter uses search engine optimisation strategies to write copy that helps boost a website’s search engine ranking.
SEO & COPYWRITING IS NOT THAT HARD TO LEARN
All you have to do is be willing to allocate the necessary time and effort to learn the various SEO & Copywriting concepts. It takes 1-3 weeks to learn the basics of SEO & Copywriting.
JOIN OVER 600,000+ SATISFIED STUDENTS BY ENROLLING AND ENJOY THE EASIEST WAY TO GO FROM BEGINNER TO PRO:
1. Animations with interactive quizzes – We’ve made learning fun and organic – with animated explainers and 200+ Questions so you learn quickly and retain what you learn!
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CREATE A BOND WITH YOUR CUSTOMERS
Quality copy is an essential ingredient in creating a bond with your customers, both in initially gaining their trust and later in sustaining their loyal patronage. We live in an era of sound bites and 140 character messages, but good writing still matters when it comes to marketing your business. In fact, some would argue it’s more important than ever in today’s competitive landscape, especially with the burgeoning role of social media.
GOOD COPYWRITING IS INVISIBLE
Well-written copy delivers your message without attracting attention to the mechanics of your sentences. If you’ve ever read poorly-written copy, you know the opposite occurs. You find you’re not focused on the message but rather the awkwardness of the statement or the careless choice of words. It slows your reading pace and distracts from the ideas you’re trying to convey.
WHAT CONSTITUTES GOOD WRITING?
Readers want you to get to the point. They’re busy. They have other media competing for their attention. Make it easy and enjoyable for them to glide through your paragraphs. Good writing is simple. It’s easy to understand. It lacks unnecessary complexity. The vocabulary is varied but not pretentious. Why choose a fancy, multi-syllabic word when a shorter one will do (i.e. use vs. utilize, often vs. oftentimes)? Weed out extra words to improve clarity. Get rid of redundancies, cliches and fluff. Delete energy-sapping words like: very, really, just, quite and rather. What makes writing even more interesting than its style is its substance. Focus on content over craft. Deliver your message in its purest form. Your content will pack more power and inspire greater response.
THE ART OF PERSUASION BEGINS WITH GOOD COPY
Think of your copy–whether for an ad, brochure or website–as your secret salesperson. Its job, much like a salesperson’s, is to persuade the reader to buy your product or service. Be sure it will make a favorable impression, one that is consistent with your branding. In today’s media-rich world, there’s no shortage of messages competing for your customers’ attention. You don’t want to lose out because your copy is ineffective.
WHAT SKILLS DO YOU NEED TO BE AN EFFECTIVE SEO COPYWRITER?
Of course, you need copywriting skills but beyond that you need to know how to sell. You can be the best copywriter in the world but if you’re ineffective at selling, you won’t succeed. You also need to understand how businesses operate. How do they make money? What is their business model? Who is their competition? How do they market their products or services? Those are all basic questions that you’ll be considering for each new client you get and the answers will help inform your copywriting for that client. In addition to those skills, you need to have a desire to learn. So much of copywriting involves research and learning about your clients and their industries. If you’re not naturally curious, you’ll struggle as a copywriter.
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